People’s attention span is getting shorter, so we must look for creative ways to capture and maintain it. That reminds me of a fifteen-year-old who one day decided to steal a book, regardless of the consequences: It was at the end of the 70s, and while all his friends were drooling for Space Invaders, he just wanted the book ‘Switch’ by Elmore Leonard. So much was his desperation to have the volume in his hands, that he did not hesitate for a second to steal it. The inexperience led to his capture. The teenager apologized to the owners of the premises, ... [keep reading...]

To negotiate effectively, it's important to recognize the different styles of this art. The style you choose will depend on your goals, your personality and circumstances, as well as the motivations of the other party. Of course, some styles are more 'combative' than others. Kenneth Thomas and Ralph Kilmann developed an instrument to assess the behavior of an individual in conflict situations. In this model, they describe five different personalities to handle conflict situations in negotiations. Those 5 negotiation styles are ... 1. Compete: Win-Lose This style is competitive and one of the most used in negotiation; Those who employ it ... [keep reading...]